Uncapped ADSL at Lower Cost Finally Reaches South Africa

The Internet & ADSL Always On

March has been an eventful month for those of us interested and involved in online marketing.

By the end of this year the Internet as we in South Africa know it will change beyond recognition due to 2 major announcements one of which occurred only yesterday (March 25th).

These are the two announcements:

1. The availability of uncapped lower cost ADSL.. and a sign of real competition in this market.
2. The availability of PayPal to receive money in South Africa… I’ve had a PayPal account for years and I’ve been waiting for this announcement. One drawback is the need to have an FNB account (which, luckily,  I already have).

Here’s why these announcements are so significant:

ADSL

The main advantage of ADSL is its ALWAYS ON status… and not only that, there is the promise of faster browsing and downloads speeds for both home and office use. ADSL prices are also starting to drop significantly and this should continue bringing even more people into the Internet mainstream.

One example of the advantage of “ALWAYS ON” is the ability to search for local products and services without resorting to the local classifieds ads and other established print directories such as Yellow Pages.

because I’ve had ALWAYS ON access to the Interent for a long time I have never felt the need to consult the Yellow Pages or to buy The Star or any other type of print media advertising to find what I want.

Other than making it easier for many more people to find things online the ADSL changes will also boost the number of websites that will be created especially bearing in mind the ease of creating websites these days. For example it’s now possible for each and every small business to get a great free web page sing Google Maps or even a complete free website using Google Sites.